What We do

Our Mission

Our mission is to build and fuel in-house agencies.

In-House & Hybrid Model

We help you design and build your in-house agency or hybrid model to bring creative, production, digital and media capabilities closer to the brand.

Having designed and optimised in-house agencies and hybrid models for some of Australia’s leading businesses, like CUB, Universal Music, Betfair, Treasury Wine Estates, Sportsbet and MYOB we have extensive experience in this field.

Creative Elevation

IHA’s can benefit from engaging external specialists. At the same time their people want to learn and develop new skills.

We’ve built a model where IHA’s can partner with experts to produce more complex, at scale or diverse creative work, while remaining central to the process.

Delivering greater integration, collaboration, and developing key skills and experiences within the IHA team that will see them deliver consistently outstanding work whilst learning and growing as professionals.

Martech & Data

The marketing data & technology landscape can be a cluttered and confusing space.

We help you define your business objectives and make an informed decision on the right tools & technology to achieve your goals.

  • Project Management & Workflow
  • Digital Asset Management Platforms
  • Media Buying Platforms
  • Customer Data Platforms
  • Marketing Resource Management
  • Marketing Automation Platforms
Marketing Process & Automation

We work with in-house teams to optimise processes, workflows, governance and compliance protocols and implement marketing automation solutions.

Capability Building

As founders of the In-House Agency Council we connect our partners into community of marketers and in-house agency personnel to share best practices, learn from each other and build capability.